We plug into your stack, not the other way around. ShipNetwork connects to Crstl through a direct API and EDI connection, so purchase orders, invoices, and advance ship notices keep moving between you and your trading partners exactly as they do today. You keep your EDI platform. Your buyers see nothing different on their end.
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Brands choose a modern EDI platform for a reason. They plan to add trading partners quickly, and they did not want onboarding a new retailer to be a six week project every time.
Getting connected to a new trading partner is now measured in a conversation with your EDI provider. Getting ready to fulfill for that partner is measured in labor, racking, carton stock, and someone learning a new routing guide. When the commercial side moves faster than the operational side, the second buyer you sign is the one who finds out.
Each retailer wants its own label placement, carton markings, pallet configuration, ASN timing, and delivery window. None of it is difficult on its own. All of it is exacting, all of it changes without much notice, and it has to be right on every shipment rather than most of them.
A late ASN or a mislabeled carton does not fail loudly. It turns into a deduction two months later, buried in a remittance, against an account you spent a year winning. By the time finance adds up a quarter of them, the retail program looks less profitable than it actually is, and nobody can say exactly where the money went.
One is pallets, carton labels, and a fixed delivery appointment. The other is a single unit in a mailer that a customer expects tomorrow. Running both through one room with one crew means the two keep interrupting each other, and the interruptions land hardest on whichever one has a deadline attached.
A seasonal PO, a promotional reset, or a new store rollout is a large number with a date on it, not a gradual climb you can staff into. Hiring ahead of it costs real money. Missing the delivery window costs the buyer's confidence, which is harder to get back.
Nobody gets to retail by starting there. There is almost always a DTC store underneath it, usually a marketplace presence, and now a growing wholesale program on top. Each one wants something different about speed, packaging, and cost, and each one draws from the same units.
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Fulfillment happens across a nationwide warehouse network, with the labor and square footage that come with it. Adding a trading partner becomes a capacity and setup conversation instead of a question about whether your building survives the volume.
Pallet quantities into a distribution center, dropship orders going direct to a retailer's customer, and your own store's orders are all fulfillment work. They sit with the same dedicated team instead of being split across operations that do not talk to each other.
Every ShipNetwork client gets a dedicated team, not a shared queue. For a brand on EDI, that means the people packing your orders learn your SKUs, your retailers, your labeling and carton requirements, and your seasonal patterns. When a buyer changes a spec, you are talking to someone who already knows the account.
The unglamorous half of a retail program comes with the operation. Returns matter here more than brands expect, because retail returns and DTC returns arrive on completely different terms.
Retail cartons and DTC mailers are different jobs, and volume that steps up seasonally should not be priced like flat volume. Both are configured to your business rather than fixed to a template.
Fulfillment happens across a nationwide warehouse network, with the labor and square footage that come with it. Adding a trading partner becomes a capacity and setup conversation instead of a question about whether your building survives the volume.
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Yes. ShipNetwork connects to Crstl through a direct API and EDI connection, receiving retail and wholesale orders and returning advance ship notices and shipping data to your trading partners. Your dedicated team fulfills those orders to each buyer's labeling and carton requirements, alongside the DTC orders from the rest of your business.
No. You keep Crstl and your existing trading partner connections exactly as they are. ShipNetwork takes over the physical fulfillment behind them, so nothing changes for the buyers on the other end. Purchase orders, invoices, and advance ship notices keep moving across the same connections your retailers already use.
Yes. Retail and dropship orders arriving through EDI and DTC orders from your own store or a marketplace are fulfilled by the same dedicated team, from the same inventory pool. That is the point of consolidating: pallets going to a distribution center and single units going to a customer stop competing for the same stock and the same people.
Your dedicated team reviews that retailer's labeling, packaging, and data requirements with you before the first PO ships. Adding a trading partner becomes a setup and capacity conversation rather than a hiring decision, because the labor and square footage are already in place across a nationwide warehouse network.
Your dedicated POD fulfills each order in line with that retailer's labeling, packaging, and data requirements. Those requirements are reviewed during onboarding and revisited whenever a buyer changes a spec. Accuracy is what compliance programs measure, and ShipNetwork runs 99.99%+ order accuracy across the operation.
ShipNetwork's SLAs are built to hold through Q4, when retail commitments are largest and most concentrated. Seasonal POs and promotional resets are staffed for rather than absorbed. How a provider performed last peak is a fair question to ask everyone you evaluate, and it should be answered with data.
Receiving, storage, inventory management, picking, packing, labeling, shipping, and returns, plus the labor and square footage that come with them. What stays with you is the commercial work: winning the next buyer, managing the relationship, and deciding where the brand goes next.
Yes. Crstl uses modern encryption and secure data protocols to protect all retail and vendor information during transmission.